Do you have what it takes to become a successful entrepreneur? Many people jump the cubicle (leave corporate JOBS in pursuit of being their own boss) and may have the motivation and desire. But, do they have all the other skills, education, focus and money to make the jump? Here are six simple things to consider.
Stephen Covey stated, “Think with the end in mind.” Many business owners are so excited and overwhelmed that they often overlook a big part of their business, operating plan. Their exit plans. You may finally figure your target market. Your USP (Unique Selling Proposition). Your business structure and much more, but you have not figured out how it all ends.
Sad to say this but the stats don’t lie. The statistics for a new business to succeed is not too...
One reason that many businesses fail, is that they have no strategic plan. They are always chasing a sale, or marketing/advertising just to be marketing or advertising with no real purpose. Yes, we get it. You want more sales, but your marketing and advertising is not strategic towards the goals of your business. It has no real purpose; it does not have any strategy that is in alignment with the goals of your business. That is one of the many reasons you are not getting an ROI on your marketing/advertising investment. Strategic management is a widely studied field because it is through strategy that organizations attempt to reach their goals and out-think the competition. Thinking strategically requires research, analysis, and forethought in order to create a plan for how you will proceed as an organization. Most small business owners do not take time out of their schedule for strategic planning. They have no strategic “game plan.”
The Holiday Season is upon us and for sales professionals and sales managers this time of year adds special challenges...
What is your USP? You may have heard that question at some point when you were building your business or...
How many times have you encountered an extreme run-a-round when you trying to get an answer from someone? I bet we all have many horror stories of being transferred around from customer service representative to customer service representative. Or when you are in the business and the person behind the counter tells you that you have to call an 800 number to get your question or issue resolved? How about when you ask an employee a question and they don’t know the answer but then just disappear on you-not knowing if they are asking someone else or just hiding from you.
All the planning, pondering and philosophizing in the world won’t produce your desired results. All the contemplation, envisioning, affirmations, chanting, positive thinking and meditation won’t materialize your goals if you do not take action.
Ultimately, your business exists to do two things: • Attract customers • Satisfy customers If your business doesn’t perform these...
You probably know that one person that is very disciplined. You also know that person that is very disheveled and...